Social media has changed the way that we interact with each other. It has brought together people from different backgrounds and allowed them to share ideas from their personal profiles. Social media has also provided people with an outlet to share their opinions on different subjects. The implementation of social media has changed the way that the motion picture industry responds to feedback. Movies have been something that we enjoy regularly, and social media allows us to give feedback directly to the creators of our favorite shows. Michael Luisi is an entertainment industry veteran who embraces the changes that social media brings. Let’s take a closer look at how the motion picture industry has evolved after social media since social media entered the mainstream.
Direct Feedback
As mentioned previously, social media platforms allow us to directly speak to the people who create our favorite shows. Twitter, Facebook, Instagram, and other social media platforms are a great way for us to give crucial feedback to the creatives in the industry. There have been many instances where the feedback that we have given has helped improve the shows that we enjoy. While constructive criticism if oftentimes welcomed, some people use social media platforms to negatively present their ideas.
Creatives Are Wary of Angry Mobs Online
While social media’s original intention was to be used for constructive communication, many people end up using it to create angry mobs of people online. Twitter has been used before to collectively bring together angry mobs of fans who backlash at companies that create their favorite shows.
The situation between Sony and Disney over who controls the rights of Spiderman is a good example. These entertainment juggernauts have created an unexpected wave of backlash on social media after it was discovered that Spiderman would no longer be in the MCU after a rights discrepancy. Angry fans took to social media to unleash their anger on these companies.
Celebrities Can Be Reached at All Times
Celebrities have a lot of power around Hollywood and many fans still worship the ground celebrities walk on. However, social media now allows us to see that celebrities are people just like us. Celebrities post on social media frequently and showcase their ordinary lives outside of films and acting. It allows us to see them in a different light and realize that they aren’t untouchable idols who can do no wrong.
Opportunities to Work in The Motion Picture Industry
Social media is a great way to showcase your work to the world. Many celebrities have been picked up by talent agencies because of social media. It has allowed individuals to connect to entertainment professionals and find entry-level positions in the entertainment industry. It is a fantastic way for people to find their dream jobs utilizing this wonderful platform that brings us all together.
Power to The People
As mentioned before, social media allows users to voice their opinion on what they like and dislike about certain shows in the motion picture industry. However, social media polling has been used countless times to find out what people really want to watch. It is a great way for entertainment companies to find out what people really want to see and create content based on the answers they find. Fortunately, there are ways to reach millions of people instantaneously thanks to the internet. Many companies have created programs and movies based upon what they have found and made dozens of people happy because of this.
Social Media Allows Us to Do More
Michael Luisi knows more about the impacts of social media than most other people. As a film producer, he saw how social media changed the way the game was played. He recommends that all major entertainment companies get behind the idea of implementing social media into their branding strategies in order to maximize their marketing reach. He believes that you either get with the times or fall behind. Social media is here to stay and will continue to impact the way the motion picture industry creates content for everyone.